Chart Of The Day: In The New, Distanced World Amazon Will Only Head Higher

Chart Of The Day: In The New, Distanced World Amazon


Amazon’s (NASDAQ:) profits, released at the end of July, were at record high levels.

That’s not an accident of course. Consumers who’ve been stuck at home, or are now warily going back to offices amid ongoing spikes of the coronavirus, have opted to shop online rather than return to bricks-and-mortar stores—if in fact, those establishments are even open.

And based on the soaring valuations of a variety of technology shares, investors are betting most people will be stuck close to home for quite some time to come. The current and projected market caps of some of the US’s largest tech companies, whose output enables work, entertainment and yes, shopping, from home—including Microsoft (NASDAQ:), Apple (NASDAQ:), Netflix (NASDAQ:) and Amazon—have swollen to bubble-era extremes at the same time the worst pandemic in 100 years rages.

The value of companies listed on the has expanded by $2.9 trillion in this of all years, suggesting investors expect social distancing to become more permanent, making tech solutions for everything including shopping a higher priority in the new, touchless world.

Shares of the Seattle-based e-tailer may have completed a falling flag, bullish as they bounced off its uptrend line since the March bottom. Notice, however, that the price may, in fact, be forming an ascending triangle that has yet to provide an upside breakout (dotted line).

Volume suggests that the flag scenario is correct, as the earlier upside breakout coincided with the highest volume spike since May. However, since then, volume has fizzed.

Still, we’re bullish on the stock, but that doesn’t mean a broad market selloff—if and when that occurs—won’t drag Amazon down with it.

Trading Strategies

Conservative traders would wait for an upside breakout of the ascending triangle, whose penetration would surpass the July 13 all-time high. That would include a 3% penetration, preferably on a closing basis, to filter out a bull trap. They would also wait for 3 days in which the price remains above the pattern, adding a time filter to price depth. Additionally, they would wait for a return move back to the pattern.

Moderate traders would also wait for a completion of the ascending triangle, but they’d be content with a 2% penetration and a 2-day filter. They, too, could wait for a pullback, for a better entry, if not for proof of trend.

Aggressive traders might rely on the flag breakout. They may wait for the triangle breakout or a return move to the flag, for a better entry.

Trade Sample

Entry: $3,100

Stop-Loss: $3,000

Risk: $100

Target: $3,400

Reward: $300

Risk:Reward Ratio: 1:3



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